If you’re a runner, then you already know how important your choice in athletic footwear really is. The right running shoes keep your feet supported, comfortable and stable no matter what the terrain or weather conditions that day. They’re critical when it comes to preventing injury as well.
However, not all running shoes are created equally. Since 1914, the Brooks brand has been synonymous with time-honored concepts like integrity, quality and performance. They’re also producing some of the very best runner-specific athletic shoes out there on the market today. Here, we’ll take a closer look at what makes Brooks different and touch on a few reasons why they deserve to be on your radar right now.
What Sets Brooks Apart
The product development team at Brooks isn’t just made up of great businesspeople with innovative ideas about footwear. They’re actually passionate runners themselves, so they’re in a unique position to anticipate and understand the needs of other runners today. They’ve also made it their mission to make the very best running gear in the entire world by adhering to the following principles:
- They’re detail-oriented. Even the smallest details are perfectly calibrated to be just right.
- Their shoes are specifically built for runners of all terrains, whether you love to pound the pavement outdoors or prefer to sweat it out on the treadmill at the gym.
- All product innovations are backed by deep biomechanical research, as well as the real needs and desires of modern runners.
In other words, there’s many reasons why serious runners everywhere trust their feet to Brooks. They like knowing that they’re wearing some of the best running shoes made today.
Technology at Brooks
Brooks running shoes wouldn’t hold such a high reputation if their products didn’t come complete with a wealth of special features and technologies. The following are a few noteworthy examples.
Ballistic Rock Shield
Naturally, runners are going to come in contact with some rough terrain. Brooks shoes feature a thermoplastic EVA shield between the midsoles and outsoles to help guard against damage or injury from sharp objects.
Optimized Pressure Zones
Runners need footwear that helps them evenly and properly distribute weight evenly. Brooks shoes feature special pressure zones that help make the act of running feel more effortless and natural.
Running is fantastic for your health (and your spirit), but it can be hard on your joints–especially over time. Brooks shoes feature an ergonomically rounded heel design that helps absorb the impact through the center of the ankle joint, lowering the risk of injury and the overall impact of running on the body.
No matter where and how you like to run, slip-resistant outsoles with plenty of traction are a must. Brooks outsoles feature innovative 3D hex lugs to help runners maintain their footing, no matter where their workouts take them.
Superior Shock Absorption
Every pair of Brooks running shoes features a fully-integrated shock absorption system that helps take the edge off every connection a runner’s foot makes with a running surface. This system also helps maximize their stride and maintain proper form by promoting a smooth step transition from heel to toe.
The midsoles in a Brooks shoe are truly in a class by themselves. They actually help mold the shoe, creating a custom fit and personalized performance tailored to fit runners of all speeds, styles and experience levels.
Brooks running shoes don’t just perform well and feel good on your feet. They’re as stylish and fashionable as they are innovative. Think streamlined styles, cutting edge designs and gorgeous colors that are perfectly in step with all the latest styles. We’re personally partial to their Ghost running shoe ourselves!
In other words, it’s pretty much impossible to go wrong with Brooks if you’re in the market for a superior running shoe. Expect more from your athletic gear and upgrade today!